What are Landing Pages and Why are They Important?

Landing pages are an important aspect of digital marketing because they allow businesses to target specific audiences and measure the effectiveness of their campaigns. By creating a separate page for each campaign, businesses can focus on a specific message and call-to-action, rather than trying to include everything on their homepage. This makes it easier for visitors to understand the purpose of the page and take the desired action.

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What do I Need to Start a Website?

Maybe you’re considering building a website, but you’re new to any of this. You don’t even really know where to start. It can be overwhelming for you even to get started if you don’t have a clear list of steps to guide you. Employing someone to guide you through and create your website is a great idea. Learning everything up to and including creating webpages might not be what you want to do. You more likely want to concentrate on the reason for having the website. Whether that is a personal blog, or a company website, or selling products on line.

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How to Change the Admin Color Scheme in WordPress (Quick & Easy)

Do you want to change the admin color scheme in WordPress? Changing the color scheme of the WordPress admin lets you create a custom dashboard for you and your team. The color scheme can match the design of your brand, or just feature your favorite colors. In this article, we’ll show you how to change [...]

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Understanding Web Image Copyright

Ensuring you're following the copyright on web images is an important part of maintaining the validity of your website. A good website needs to be eye-catching. And of course the way to get an eye-catching website is to use images. And this applies whether you're creating a blog, using social media channels, creating a bespoke website or using a system like WordPress to give you the architecture.

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Software as a Service

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If you are just looking into having your small business website up and running, and maybe have an e-commerce component to it, then you might not realise that somewhere along the line you're using Software as a Service (SaaS). For example, if you are going to use wix.com, reg123.com, squarespace.com, or even us at syndicatesolutions.co.uk you are effectively utilising their software to create a website for you.

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